Havas helia | Customer Engagement and Data Agency

The HKX Building
3 Pancras Square

+44 (0) 20 3793 3800

Tracey Barber
Global CMO


Havas helia

Havas helia is Havas UK's specialist customer engagement agency, based out of London and Cirencester.

We combine data, technology, strategy and creativity to deliver meaningful engagement between brands and people, across the entire length of the customer journey – from producing a DRTV ad to deploying a marketing automation platform; writing a prospect conversion strategy to penning a shopper engagement plan; or producing direct mail that cuts through to developing a loyalty or reward programme.

We work with some of the largest, most influential and most ambitious brands in the world, including adidas, Tesco, Starbucks, Unilever, Diageo, Royal Mail, Volvo, GSK, Heathrow and GWR.

Some of our work


Creator Studio

To make fans see adidas as more than just a logo on a shirt, we gave supporters around the world a once-in-a-lifetime opportunity: to design the actual 2017/18 third kit for five of the world's biggest football clubs. The Creator Studio gave fans full creative control and saw 3m visits, with 200k unique kits designed by fans. The winning designs were chosen by the players themselves - they did have to wear them, after all.


Telstar 18

To launch adidas' official 2018 World Cup ball - also the world's first connected football - we targeted an active, challenge-driven audience to share tricks, challenge each other and play for the most important title: social kudos. Whatever your playing field, our launch campaign put the pro football stars and young football creators on equal footing to show off their skills and attempt to one-up each other with their tricks.

Some of our Clients

Adidas Cirencester Friendly Compare the Market Danone Diageo Dove Easyjet English Heritage Gap GWR Heathrow IBM LLOYDS BANKING GROUP Open University Organix Pets At Home Royal Mail Saga Spana Starbucks Tesco Unilever Vets4Pets Volvo Whitbread

Services and People


Digital Marketing
Data Consultancy
Strategy & Planning
Data - Database, Data Analysis, Data Planning
Customer engagement
Digital Transformation


Xavier Rees
Chief Executive Officer

Ol Janus
Group Head of Data

David Macmillan
Managing Director, Cirencester

Stuart Peddie
Executive Creative Director

Dominique Bergantino
Managing Director, London

Lucy Halley
Head of Strategy

Where to find us

Find us at HKX,
we'll be at:


Contact & Careers

Contact Us

Tracey Barber
Global CMO


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